Publication date

  • November 7, 2016

Tobii announces design win with large smartphone manufacturer

Tobii has signed a development and license agreement with a large smartphone manufacturer for the development and delivery of eye tracking software for implementation in one smartphone model.

The scope of delivery includes algorithms that implement a subset of Tobii’s eye tracking functionality. The agreement does not include sales of hardware components, which means that Tobii's revenue is limited to up-front fees and a royalty per unit. There are no binding volume commitments. Tobii cannot disclose the customer’s name, any information regarding potential sales volumes or planned launch date.

“It is of course very exciting that device manufacturers see the potential for eye tracking also in mobile devices. This agreement targets an initial implementation with a limited set of innovative features. We are humble to the fact that significant resources and time will be required to fully understand and develop the use cases and value of eye tracking in smartphones and other mobile devices. In the long term, we believe there could be significant potential for Tobii in this area”, said Oscar Werner, President Tobii Tech.

This information is information that Tobii AB (publ) is obliged to make public pursuant to the EU Market Abuse Regulation. The information was submitted for publication, through the agency of the contact person set out below, on November 7, 2016, at 7:00 a.m. CET.


About Tobii

Tobii is the global leader in eye tracking and pioneer of attention computing. Creating tech for a better future, our technologies and solutions apply to areas such as behavioral studies and research, healthcare, education and training, gaming, extended reality, automotive, and many more. Headquartered in Sweden, Tobii is listed on Nasdaq Stockholm (TOBII). For more information: www.tobii.com.

Publication date

  • November 7, 2016

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About Tobii

Tobii is the global leader in eye tracking and pioneer of attention computing. Creating tech for a better future, our technologies and solutions apply to areas such as behavioral studies and research, healthcare, education and training, gaming, extended reality, automotive, and many more. Headquartered in Sweden, Tobii is listed on Nasdaq Stockholm (TOBII). For more information: www.tobii.com.