Alpine Esports signs Tobii as its official eye tracking supplier

Alpine Esports has unveiled a new partnership with Tobii, the world leader in eye tracking and pioneer in attention computing. Both companies entered a two-year agreement to improve sim racing, driver training, and immersion by using Tobii Eye Tracker 5. As mentioned in the Alpine Esports’ announcement, Tobii’s technology “will support drivers in improving their attention and focus whilst racing - a vital skill for endurance racers.”

“Alpine Esport's investment into sim racing and their belief in using data and statistics to take their drivers’ performance to the next level makes them a perfect partner for us,” said Ulrica Wikström, Vice President of PC at Tobii. “Together, we are looking to unlock the power of attention-based insights.”

If you want to know more about Tobii’s Eye Tracker 5 and gaming products, please visit:

https://gaming.tobii.com/

For more information about Alpine Esports and its announcement about the partnership with Tobii, please visit:

https://media.alpinecars.com/alpine-esports-doubles-down-on-sim-racing/?lang=eng